Content Quality vs Quantity: Why Quantity Is Also As Important

Let’s talk about writing. In particular, let’s talk about blogging.

We all know how blogging has enabled almost everybody to be seen and heard online. It has become one of the fastest ways for sharing personal thoughts, opinions, ideas. In saying so, it’s not a surprise anymore how so many blogs have been started and so many resources made available. Each contributes to the voice of another and, in the middle of all the hustle and bustle, we inevitably create a sort of “blogging noise” that can easily distract us from our original intentions.

When this blog started late in April, I knew I was going to add to that “noise.” I knew I was going to have to create content that may already be out there. But still, I trusted that I could add value.

I trusted in my creativity because of two beliefs: that I could do what I love and help others find confidence in doing what they love too.

Now, I have a goal of writing one blog post a day for this May. I intend to practice consistency and discover patterns in the way I work so that, at the end of the month, I would be able to develop a system. So far it’s been good but we still have 28 days left before we can conclude anything.

Writing a blog post everyday would mean creating more or less 30 articles in a month. That’s a TON of articles, if you ask me. I’m a chronic procrastinator and my attention span is as fast as—oh, look, a unicorn! For a second there, I forgot I was even going to write about this. So you get what I mean. It’s a challenge to say the least.

For the first three days now I’ve been thinking about the relevance of my goals and its possible implications. I thought, Whatever happened to quality over quantity, right? 

Yes, it is true that quality should always be the priority over quantity. But in the case of blogs and creative business ventures that are just starting to lay out their foundations, quantity significantly indicates that you’re willing to put in the work in any way you possibly can.

Self-doubt is a funny thing. You set out bravely to write and to blog and to do everything it takes to make things happen, and then you ask yourself whether what you’re doing is relevant at all. Well, I also believe in fuck relevant. If you ask me, do what you must to live truly, genuinely, and freely. Everything will make sense later.

Quality over quantity every time. But also set goals and follow through with them. It’s not really possible to create great work all the time. Sometimes we need to be patient and work on not-so-awesome things and projects before we hit the target—before we finally get a taste of that sweet spot between making a difference for others and for ourselves.

Have you been working on a lot of projects lately too? Have you set yourself some really hard deadlines? Do you think doing plenty of not-so-great work makes them mediocre or do you think it’s one step closer to making the great ones possible? Add your comment below or tweet me about it.

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